CHIPS
Client
Warner Bros.
Services
Marketing
Development
Branding
Industry
Entertainment and Media
Year
2017
Credits
Eduardo H. Reyes
🏍️ Project Info:
Executed a digital-first marketing campaign for CHIPS (2017) in the LATAM region, combining social media engagement with traditional PR efforts.
🔹 Deliverables:
Digital & Social: Led targeted online campaigns to drive awareness.
Public Relations: Secured coverage on local TV and radio talk shows, driving awareness trough nostalgia talks and the franchise past iterations on TV.
Audience Engagement: Developed interactive strategies on social media to boost visibility.
